From the moment I locked eyes on the Porsche Carrera GT at the Paris Auto Show in 2000, there was no turning back. At the age of 15, I had come to understand the meaning behind ‘love at first sight’.
Having spent the last 11 years working in Dubai, London, Berlin, Beirut, and across the United States, I have grown to not only appreciate the strength of the Porsche brand on a global level, but to understand and asses the luxury automotive needs of clients from all backgrounds and walks of life.
Furthermore, with a background in brand strategy and customer analytics for leading brands in the luxury, automotive, and banking sectors (such as Rolex, Porsche, Infiniti, and HSBC), I thoroughly enjoy understanding the ‘why’ behind my clients’ desires, and finding the best possible fit.
I firmly believe that there is no higher emotional ROI than getting behind the wheel of a Porsche, and I can’t wait to help my clients feel the same.